What does a good lemonade look like?
A lemonade stands in front of a lemonade stand in downtown Indianapolis, Indiana, U.S. January 21, 2020.
REUTERS/Jonathan Ernst -/File PhotoLEMONADE INSURANCE (LEMONADY)A product of the U.K.’s economic boom, lemonade is a beverage made from sugar and water.
But the product is now popular across the globe, with more than 30 million litres sold worldwide, according to data from market research firm Euromonitor.
The popularity of the drink has been growing for years, fuelled by a desire for convenience and reduced cost, according Toivo Karelian, a marketing expert and author of Lemonade Insurance.
“There are many lemonade bars, lemonades, fruit juice, lemon bars, but lemonade isn’t a drink that is very expensive,” Karelic told Business Insider.
“I think the demand for lemonade has been really, really high,” he said.
In the United States, lemonadys lemonade sales grew by 9.4 percent to $1.25 billion in 2016.
The U.N. World Health Organization has warned that lemonade consumption is “increasingly linked to obesity and diabetes”.
Lemonade Insurances website states that “a lemonade can be made from just 3 ingredients, including a simple syrup, a little bit of lemon juice and a little lemon.”
“There is a lot of variety in the lemonade options, and if you want to mix it up a little more, you can have a mix of different types of lemonade, such as vanilla, cherry, cherry blossom or orange,” the website states.
“It’s a fun drink to make for a family or a friend to enjoy together, and it’s also good for the environment,” Kari said.
“You can make it yourself, or you can buy it from a lemonadery shop or grocery store.”
Toivo said there are many reasons why consumers love lemonade.
For one, it is a great source of energy, according Karelan.
“People are using lemonade in all sorts of places,” he told Business Insiders.
“The biggest source of lemonades are restaurants, bars and cafes, and lemonade stores.
They can all be a source of free energy,” he added.”
A lot of restaurants serve lemonade at the bar, which is a huge way of getting people to drink lemonade,” he continued.”
Lemonades can also be an alternative to coffee, as well as other beverages, as they are cheaper than the coffee.”
As an example of how much lemonade people love, Karels research shows that people love it in their home, but only if they are able to bring it in for it to be brewed.
“In my study, I found that most people loved lemonade made from only 3 ingredients: water, lemon juice, and a bit of lime,” he wrote.
“These people were willing to pay $50 for a lemonadey lemonade.”
To get the right mix of ingredients, Toivos team is looking to make a range of lemonadies.
“One thing we want to focus on is choosing products that are easy to make, have a good flavour, and have a low cost,” he explained.
“For example, we are trying to focus our efforts on the orange variety, which comes in very low price points,” he concluded.
Lemonadys website claims that the price of a commercial lemonade varies based on the variety of lemon.
For example, a popular lemonade with orange flavouring can cost $1,200 per litre, while a cheaper variety with a bit more sugar can cost as little as $250.
“Our hope is that this study will help the public make better lemonade choices, so they can have the best possible experience while shopping at a lemonades lemonade shop,” said Toivolos co-founder David Toivi.
“This can be a great opportunity for retailers to help customers save money, save energy and reduce carbon emissions.”
“Our customers really want to have a great experience shopping for a great product,” he stated.